Local search for specialty practices

Patients are already searching for what you do. Let's make sure they find you.

I fix the things that keep good specialty practices invisible on Google, Google Maps and AI assistants like ChatGPT. It's one focused project at a flat fee, and then the work keeps paying off without a monthly retainer.

The problem

Great clinicians, invisible online

Most specialty practices I look at have the same handful of problems. The website was built from a template and says almost nothing about the procedures that actually drive revenue. The Google profile is half filled in. Directory listings show old hours or an old address. And nobody has checked what ChatGPT says when a patient asks it for a recommendation.

None of that is hard to fix. It just needs someone who knows what to fix, and in what order.

The agency trap

You don't need a monthly retainer

Many practices pay an agency every month for a branded report and very little actual work. Most of the value in local search comes from getting the foundation right once. So I do that work, show you exactly what changed, and hand it back to you.

If you ever want a second look, there's an optional check-in every six months. No obligation.

Who I work with

Built for specialists

Specialty practices win or lose on a few high-value services. A periodontist doesn't need more "dentist near me" traffic. They need the patient searching for implants or gum grafts in their town. That's where I focus.

Another specialty? Endodontists, orthodontists, dermatologists and other independent specialists are a good fit too. Ask me.

How it works

Three steps, one project

Fit check

I review your search presence for free and tell you plainly whether I can make a big difference. I only take projects where I can.

Fix the foundation

Google profile, service pages, listings, reviews and AI visibility. I do the work myself and keep you posted on what I'm changing.

Hand it back

You get a plain-English summary of every change and what to keep doing. No lock-in, and no logins held hostage.

Search is changing

Patients are asking AI for recommendations now

More patients now ask ChatGPT, Gemini or Google's AI answers questions like "who's the best periodontist near me for implants?" Those tools recommend practices they can find described clearly and consistently across the web. Every project includes making your practice easy for them to understand and cite.

Read the guide: how to get more patients →

Why I only take some projects

Some practices are already doing most things right. For them, another $7,500 wouldn't change much, and I'll tell them so. I'd rather turn down work than take money for a small improvement.

That's also why I can stand behind a flat fee.

Find out if I can actually help

Send me your website and the services you most want to grow. I'll look at your search presence and tell you honestly whether a project would make a real difference. If it wouldn't, I'll say so, and you'll still get the notes.

Request a free fit check